Senior Account Executive
Overview
Fahlgren Mortine is seeking to add a Senior Account Executive to join its team in the company's Dayton, Ohio, office.
The Senior Account Executive has three to seven years of experience. This individual, who will primarily support the agency's relationship with a Fortune 500 global technology and engineering company, will be responsible for day-to-day activities on marketing (advertising) and communications (PR) projects, as well as supporting the development, implementation and measurement of integrated campaigns across paid, earned, owned and shared channels. The Senior Account Executive can independently develop and manage client deliverables and timelines.
Responsibilities
Client Programs
Commits to continuous learning, understanding and knowledge of a large B2B client's businesses and its competitive environments
Embraces accountability for high-performing projects and campaigns as measured by attainment of client business objectives and overall client satisfaction
Develops project and campaign strategies, proposals, budgets and timelines
Supports media relations campaigns via development of strategic story pitches, innovative engagement strategies and tactics, as well as can develop effective media lists and editorial calendars
Prepares a full range of written materials including creative briefs, news releases, bylined articles, client correspondence and reports
Develops and executes social media strategies to increase engagement with target audiences and convey key messages
Demonstrates a solid understanding of social media and identifies ways to integrate social networking into other communications strategies
Stays up-to-date on social media trends to provide recommendations to client about how social media channels can best be used and measured
Writes background materials, assists in development of client presentations, helps implement account programs and maintains regular contact with clients
Manages event planning and provides on-the-ground support for events and other client activities
Demonstrates an understanding of how to leverage marketing technologies, such as marketing automation, to accomplish client goals
Account Management
Communicates effectively with client contacts to keep them informed of progress, and anticipates client needs before asked
Builds positive relationships with and acts as a liaison between colleagues and clients
Seeks out, listens for and is attuned to new opportunities with existing clients
Collaborates with team members in media, creative, digital and public relations to bring the best solutions and expertise to the client, and to develop relationships and strategies to grow our clients' business with the agency
Manages digital and print projects from concept to completion
Agency Development
Contributes to new business initiatives, as appropriate
Supports the organization by adhering to consistent standards for client financial performance, including timely input on projected work, billing, and other administrative duties
Develops a thorough understanding of the entire marketing and communications landscape in order to support clients' integrated marketing and communications programs
Ensures agency values are adhered to across all client projects and deliverables
Provides support to team members at all levels on various projects as needed
Qualifications
Three to seven years of experience working in an agency setting and/or experience preferably working in communications-related fields
Experience in B2B industrial and technology marketing communications and/or the HVACR industry is a plus
Proven experience in helping to develop integrated marketing and communications campaigns
Must have strong analytical and strategic skills
Adept at learning about new industries quickly and applying knowledge to recommendations
Excellent presentation skills
Experience managing multiple projects and prioritizing; demonstrates a sense of urgency in responding to client questions and requests
Ability to manage conflicts and difficult situations
Extremely organized and detail-oriented
BA/BS in related fields
Ability to travel, which is estimated to be around 10% of a full schedule
To apply, please submit your cover letter, resume and salary requirements for this position.
Please, no phone calls. Relocation assistance will not be provided.
Fahlgren Mortine is an Equal Opportunity Employer.
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
Fahlgren Mortine is seeking to add a Senior Account Executive to join its team in the company's Dayton, Ohio, office.
The Senior Account Executive has three to seven years of experience. This individual, who will primarily support the agency's relationship with a Fortune 500 global technology and engineering company, will be responsible for day-to-day activities on marketing (advertising) and communications (PR) projects, as well as supporting the development, implementation and measurement of integrated campaigns across paid, earned, owned and shared channels. The Senior Account Executive can independently develop and manage client deliverables and timelines.
Responsibilities
Client Programs
Commits to continuous learning, understanding and knowledge of a large B2B client's businesses and its competitive environments
Embraces accountability for high-performing projects and campaigns as measured by attainment of client business objectives and overall client satisfaction
Develops project and campaign strategies, proposals, budgets and timelines
Supports media relations campaigns via development of strategic story pitches, innovative engagement strategies and tactics, as well as can develop effective media lists and editorial calendars
Prepares a full range of written materials including creative briefs, news releases, bylined articles, client correspondence and reports
Develops and executes social media strategies to increase engagement with target audiences and convey key messages
Demonstrates a solid understanding of social media and identifies ways to integrate social networking into other communications strategies
Stays up-to-date on social media trends to provide recommendations to client about how social media channels can best be used and measured
Writes background materials, assists in development of client presentations, helps implement account programs and maintains regular contact with clients
Manages event planning and provides on-the-ground support for events and other client activities
Demonstrates an understanding of how to leverage marketing technologies, such as marketing automation, to accomplish client goals
Account Management
Communicates effectively with client contacts to keep them informed of progress, and anticipates client needs before asked
Builds positive relationships with and acts as a liaison between colleagues and clients
Seeks out, listens for and is attuned to new opportunities with existing clients
Collaborates with team members in media, creative, digital and public relations to bring the best solutions and expertise to the client, and to develop relationships and strategies to grow our clients' business with the agency
Manages digital and print projects from concept to completion
Agency Development
Contributes to new business initiatives, as appropriate
Supports the organization by adhering to consistent standards for client financial performance, including timely input on projected work, billing, and other administrative duties
Develops a thorough understanding of the entire marketing and communications landscape in order to support clients' integrated marketing and communications programs
Ensures agency values are adhered to across all client projects and deliverables
Provides support to team members at all levels on various projects as needed
Qualifications
Three to seven years of experience working in an agency setting and/or experience preferably working in communications-related fields
Experience in B2B industrial and technology marketing communications and/or the HVACR industry is a plus
Proven experience in helping to develop integrated marketing and communications campaigns
Must have strong analytical and strategic skills
Adept at learning about new industries quickly and applying knowledge to recommendations
Excellent presentation skills
Experience managing multiple projects and prioritizing; demonstrates a sense of urgency in responding to client questions and requests
Ability to manage conflicts and difficult situations
Extremely organized and detail-oriented
BA/BS in related fields
Ability to travel, which is estimated to be around 10% of a full schedule
To apply, please submit your cover letter, resume and salary requirements for this position.
Please, no phone calls. Relocation assistance will not be provided.
Fahlgren Mortine is an Equal Opportunity Employer.
. Apply now!Estimated Salary: $20 to $28 per hour based on qualifications.
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